Creation of content is a rapidly dynamic and competitive sector, and regardless of being a YouTuber, marketer, educator or social media influencer, a script may ...

HubSpot, the inbound marketing and sales platform, conducted research around video content that found 54 percent of respondents (your potential customers) wanted to see video from brands they support.

So you’ve convinced your boss to start using video—nice work! Of course, now’s when the hard work begins. And if you’ve never written a video script before, it can seem a little intimidating. After ...